Social Media marketing is quickly becoming a leading internet marketing tool. Through use of social media sites such as Twitter and Facebook, companies can increase brand exposure, engage potential customers in creative ways, and generate a huge amount of traffic to their site.
Pros: Social networking sites are easy to setup and customize. Once they’re up, they can lead to virtual word-of-mouth about your business that can’t be beat.
Cons: Nothing about social media is static. To be effective in this medium, you have to provide your online “followers” and “friends” with new content and fresh ideas as frequently as possible.
Cost: Joining social media sites are free, that’s why they’re so popular! You may want to pay someone to brand and customize your page and profile when you first get them setup, and you may also want to get some help with crafting messages that keep your pages in a regular state of change.
At Trowen Communications, we can take the pain out of the commitment social networking requires by helping you develop a social media plan that is consistent with your overall marketing plan. If you need help with messaging, we can develop content updates for weeks or months in advance, and can even post the updates for you if you need that type of support. Contact us today to see how social networking can help build your business.
Contact Us to Get Started
Contact Trowen Communications today to learn more about our social media services or to schedule an Internet marketing consultation.